LOS ANGELES — Rabble Health, a
digital health company based in Thousand Oaks, Calif., is one of five winners of the CDC Foundation’s Empowered Health Cancer-Free Challenge. The Challenge launched April 13, 2021, as a call for revolutionary ideas that centered around the question: How might we empower one another to prevent, treat and beat cancer?
“We are incredibly honored to be a CDC Foundation Top Idea Winner,” said Aubrey Kelly, CEO and founder of Rabble Health “Every day, approximately 4,600 people in the US are diagnosed with cancer, and disparities in care restrict certain individuals from accessing the available screening, testing, treatment and advocacy resources in a timely manner.
“Through our digital platform, myRabble™,we hope to help individuals (and their caregivers) diagnosed with cancer improve timely access to these resources and tools in a more personalized, appropriate, and empowering way. I saw this need first-hand with my son’s successful journey with Acute Myeloid Leukemia. Patients and their caregivers need tools to go beyond an internet search and a stack of brochures from advocacy organizations. That’s why I started Rabble Health and why we are focused on where there is the greatest need – we are starting with addressing disparities in breast cancer.”
Led by the Centers for Disease Control and Prevention (CDC) and the CDC Foundation, Empowered Health is focused on empowering and equipping individuals to become their own health champions. The program will also provide tools and resources that will spark better physician-patient communication and improve shared decision-making. Ideas were evaluated on relevance, impact, creativity, and whether they are actionable and equitable. The winning ideas will help advance the elimination of preventable cancers as well as improving cancer outcomes for all. Amgen, also based in Thousand Oaks, is one of the sponsors of the Cancer Free Challenge.
About Rabble Health
Rabble Health Inc., a digital patient engagement company, is on a mission to address the information crisis in complex
disease. The company’s product line, myRabble™, serves as a patient engagement solution designed to address health disparities in the cancer setting. myRabble™ empowers patients to have more choice, clarity, and connection as they manage through a cancer diagnosis. Rabble Health is currently closing its first round of seed funding. Read more at
rabblehealth.com. Aubrey Kelly, CEO at Rabble Health, is a member of the Board of Directors at Children’s Hospital Los Angeles (CHLA) and the Make-A-Wish Foundation. She will lead at team of “BioMedLey” athletes from the biotech community in the Malibu Triathlon which benefits CHLA’s children’s cancer research programs.